This policy refers to the cookies used on the website bucharestluxuryconcierge.ro. By “bucharestluxuryconcierge.ro website,” we mean any web page (website, landing page, subdomain, etc.) owned, operated, or under the umbrella of PARALELA 45 TURISM SRL (“Paralela 45”).

Please consult this section regularly, as the policy may undergo changes or updates. Any significant changes to this policy will be notified. In addition to this notification, please also read the Privacy Policy.

WHO WE ARE
Paralela 45 is one of the most well-known travel companies in Romania and, probably, the most trusted travel brand in the country. Our network of forty-five branches, located in all major cities and towns in Romania, serves travelers from all over the world.

Information about Paralela 45
Address: B-dul Regina Elisabeta, nr. 29-31, sector 5, postal code 050012, Bucharest, Romania
Registration details: registered in the Bucharest Trade Register under no. J40/21621/1994, unique registration code RO6505940
Contact details: protectiedate@paralela45.ro | bucharestluxuryconcierge.ro

WHY WE USE COOKIES
Cookies are very useful and perform various functions that make your navigation on the site easier and more pleasant. You could say they are like “memories” the site keeps about you, helping it remember how you navigated its pages and the choices you made along the way.
You can navigate more easily and quickly on a site that remembers you than on one that doesn’t recognize you. That’s why most of the sites you know and like use cookies.

WHAT IS IN A COOKIE?
A cookie is a simple piece of information in the form of a very small text file. Each cookie is unique and is composed of the name of the site that created it and a unique string of numbers and letters.
Most sites place cookies on the hard disk of your device (computer, mobile phone, or tablet) when you browse a web page. This is possible from the browser – for example, Google Chrome, Internet Explorer, Safari, or Firefox. A cookie can only be read and retrieved by the site that created it. Sites can never exchange information between them through cookies.
Some cookies are valid only for the duration of your visit. These “session cookies” disappear from your computer or mobile device after you close the browser. Other cookies remain on your computer or mobile device after you close the browser and are valid for a certain period of time. These “persistent cookies” are activated every time you visit the site that generated them.

WHAT IS NOT IN A COOKIE?
Cookies (as standalone elements) DO NOT contain:

• Personal information – you cannot be personally identified just based on a cookie.
• Program code – unlike a computer virus, a cookie is not made up of code, meaning it cannot damage your device.

FOR WHAT PURPOSES DO WE USE COOKIES?
A visit to this site may place the following types of cookies:

• Strictly necessary cookies for the functioning of the site
• Cookies for analyzing site visitor behavior
• Cookies for personalized advertising

Necessary cookies
First of all, they may be necessary to ensure the proper functioning of the website. For example, cookies can be used to ensure the security of the site and its visitors, by preventing cross-site forgery. This category of cookies is automatically active and is not conditioned by the visitor’s consent.
We have also included here cookies placed to display non-personalized advertisements (which remember that an advertisement was displayed), as well as those that measure our site’s audience (without including demographic or audience segmentation), as without measuring traffic, our site cannot be profitable, and privacy protection rules are not intended to block the display of advertisements.

Analytical cookies
Analytical cookies collect information about how visitors use a webpage, such as the most popular pages, which page navigation method is the most effective, and whether users receive error messages from the internet pages. These cookies allow us to provide users with a high-quality user experience and help improve the functioning of our website, as well as segment the audience demographically, which is later used in personalizing advertising, if permitted.
Finally, when we integrate social media plugins on the site, they place social media cookies to allow content playback (e.g., YouTube), allow you to log in using a third-party service (e.g., Facebook or Google), and enable you to like or share a page or product on your preferred social media service.

Cookies for personalized advertising
We also use cookies to enable online advertising personalization. The use of personalized advertising cookies is a standard practice on most major sites you visit. This type of advertising helps us reach customer categories interested in a particular product, to which the respective ads are shown. Usually, the information about categories defining the range of interested users is not personal data, but the profile created about visitors based on data collected through advertising profiling cookies falls into the category of personal data. As these cookies are placed by third parties with our consent, it follows that profiling (which is a processing of personal data) via these cookies is carried out by us as the data controller.
You can opt-out of being profiled by Google for advertising purposes by visiting google.com/settings/ads.

The Paralela45.ro website will, by default, use only strictly necessary cookies for the website’s operation. The other categories of cookies may only be used with your consent.

COOKIES CAN BE BLOCKED IN THE BROWSER
Most browsers are set to accept cookies. However, if you do not want this, you can set your browser to either notify you whenever you receive a cookie or refuse to accept cookies.
However, you should know that some sections of our site may not be displayed properly if you set your browser to reject all cookies. This does not happen intentionally, but because some functions of our website cannot work properly without the use of cookies.

Information and instructions on how to edit this feature can be obtained based on your browser provider: Mozilla Firefox | Internet Explorer | Google Chrome | Opera | Safari

THIRD PARTY COOKIES
Third-party cookies (also known as tracking cookies or trackers) are created by “third parties” other than the website the user is currently visiting, for the purpose of providing advertising, retargeting, analytics, and tracking services. Essentially, third-party cookies are set by advertising networks that a website may subscribe to in an effort to increase sales or page views.
Pixel cookies placed by Facebook and Google are among the most commonly used third-party cookies.

Google Analytics
Google Analytics is a tool that helps website owners measure how users interact with their website’s content. As a user navigates between web pages, Google Analytics provides website owners with JavaScript tags (libraries) to record information about the page a user has viewed, such as the URL of the page.
The Google Analytics JavaScript libraries use HTTP cookies to “remember” what a user has done on previous pages/interactions with the website.
Placing these types of cookies is only possible with your consent. However, you can object to or prevent the collection of data generated by cookies related to your use of websites, as well as the processing of this data by Google, by downloading and installing a browser plugin to retain your preference for opting out of personalized ads.

By using this site, you agree to the processing of your data in the manner and for the purposes mentioned above.
Would you like to know more about the cookies we have integrated into our site? Please contact our Data Protection Officer in writing at the email address: protectiedate@paralela45.ro.